Topic: Ben Feldman

Web Sales with a Human Touch

The late Ben Feldman, known as the greatest life insurance salesman of all time, once said, " The plain truth is that even the most successful, tech-savvy retail Web sites still convert only 1 to 3 percent of visitors into buyers, largely because ...

Basic Lessons

But Ben Feldman from East Liverpool Ohio, a river town of 20,000 people, sold over $1.8 billion worth of life insurance from 1942 until his death in 1983. Throughout his career, Feldman was able to convince people that an intangible ...

The Y factor

With the average age of Canada's advisor community hovering around the 50 mark, that workforce realistically has about 15 years before it starts to deplete, potentially leaving older clients advisorless. Eva Froese, a 26-year-old advisor with RBC Wealth Management is a ...