Topic: Brad Adgate

Can 'Oprah's Lifeclass' rescue OWN?

The Grio - 131 days ago
Today Oprah Winfrey sits comfortably at the top of Forbes list as the highest earning women in entertainment, bringing in an estimated $290 million...

Advertisers Intrigued By 'Smash' And 'Prime Suspect' But Question Sitcoms

Deadline Hollywood - 275 days ago
Upfronts: It's All About Ads & The Economy. . Advertisers like NBC's and Fox's decisions to add comedies to their fall lineups but say the clips...

Oprah's OWN Debuts Strong -- How Long Can it Last?

The Street - 401 days ago
Last weekend was a key test for Oprah Winfrey's latest media venture: Would the Oprah Winfrey Network -- OWN -- succeed as her earlier efforts...

WHAT'S SO PRIME ABOUT THAT TIME?

BusinessWeek - 1077 days ago
WHAT'S SO PRIME ABOUT THAT TIME? This is partially due to last year's Writer's Guild Strike, says Brad Adgate, senior vice-president for research at ad-buying firm Horizon Media, referring to the work stoppage that lasted from November 2007 to ...

Advertisers leery of TV strike fallout

AP News - 1556 days ago
As TV Writers Strike Drags On, Advertisers Brace for Disruptions to Schedule, Industry ChangesAs the Hollywood writers strike enters a second week, advertisers are worrying it could seriously disrupt the TV schedule — and the number of eyeballs viewing their ads &#8212 ...